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The market that energy
& utility companies operate in is a mature one and
the consolidation of companies in this industry continues
unabated. The ongoing deregulation in this industry is
also resulting in more buying choices for consumers, resulting
in companies having to refocus their business on the needs
of these consumers. This renewed focus on the consumer
has made the adoption of CRM solutions to be an essential
component in maintaining revenue and profit growth.
Bright Blue has experience in working with energy and
utility companies to implement Siebel CRM solutions to
maximise the value of their customer relationships and
drive greater revenue from each customer interaction.
The Siebel CRM application allows energy & utility
companies to:-
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Streamline
Customer Care
Enables companies to more efficiently manage inbound
service calls involving billing inquiries and payments,
adjustment requests, change of tenancy, and enrollment,
thereby improving first-call resolution rates and
customer satisfaction. |
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Optimise
Field Service
Helps companies optimise field resources in real
time, even when field personnel are located outside
of wireless coverage areas. |
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Create and
Validate Energy Orders
Streamlines and automates order capture and processing,
ensures order accuracy, reduces order entry training
time, allows sales representatives to maximise margins
with custom offers, and provides account representatives
with up-selling and cross-selling recommendations. |
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Manage Contract
Compliance
Enables utilities to create and execute complex
agreements and ensures that delivery of benefits
or execution of charges is driven by customer compliance
with contracts. |
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Loyalty
Management
Providing a scalable, flexible and complete customer
loyalty management system. |
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