| • |
Capture customer
interactions across multiple channels |
| • |
Leverage the
Internet to communicate with customers |
| • |
Utilise tools
to enhance effectiveness and relevance of presentations
to physicians |
| • |
Enable better
route planning and scheduling |
| • |
Allows field
representatives access to tools for better targeting,
call planning and reporting |
| • |
Manage multi-tiered
relationships such as physician affiliations with
medical service groups, hospital committees, professional
associations, and other peers |
| • |
Provide management
insight into how proposed trade promotions would
perform |
| • |
Track and
manage samples provided to medical practitioners |
| • |
Improve management
and planning of medical educational events |
